Introduction

With the following data protection declaration, we would like to explain to you which types of your personal data (hereinafter also referred to as "data") we process, for which purposes and to what extent. The data protection declaration applies to all processing of personal data carried out by us, both in the context of the provision of our services and in particular on our websites, in mobile applications and within external online presences, such as our social media profiles (hereinafter collectively referred to as "online offer") ).
The terms used are not gender specific.

Status

Contents overview

• Introduction
• Responsible person
• Overview of processing operations
• Relevant legal bases
• Security measures
• Transfer of personal data
• Data processing in third countries
• Provision of the online offer and web hosting
• Registration, registration and user account
• Contacting us
• Newsletter and electronic notifications
• Advertising communication via email, post, fax or telephone
• Surveys and surveys
• Online marketing
• Rating platforms
• Presence in social networks (Social Media)
• Plugins and embedded functions as well as content
• Comments
• Deletion of data
• Change and update of the data protection declaration
• Rights of data subjects
• Definition of terms

Responsible Person

Andreas Drewling
Averhoffstrasse 3a
22085 Hamburg
E-Mail-Adresse: info@gds-liste.de.
Telefon: 0172 411 59 49.
Impressum: https://gds-liste.de/impressum.

Overview of the processing

The following overview summarizes the types of processed data and the purposes of their processing and refers to the persons concerned.
Types of processed data
• Inventory data (eg names, addresses).
• Content data (eg entries in Online forms).
• Contact details (e.g. e-mail, telephone numbers).
• Meta / communication data (e.g. device information, IP addresses).
• Usage data (e.g. websites visited, interest in content, Access times).
• Contract data (eg subject matter, duration, customer category).
Categories of affected persons
• Communication partners.
• Customers.
• Users (eg website visitors, users of online services).
Purposes of processing
• Provision of our online offer and user-friendliness.
• Direct marketing (eg by e-mail or post).
• Feedback (eg collecting feedback via online form).
• Marketing.
• Contact requests and communication.
• Profiles with users related information (creation of user profiles).
• Security measures.
• Provision of contractual services and customer service.
• Administration and answering of inquiries.

Relevant legal bases

Below you will find an overview of the legal bases of the GDPR, on the basis of which we process personal data. Please note that in addition to the provisions of the GDPR, national data protection requirements may apply in your or our country of residence or domicile. If more specific legal bases are relevant in individual cases, we will inform you of this in the data protection declaration.
• Consent (Art. 6 Para. 1 S. 1 lit. personal data concerning them are given for a specific purpose or several specific purposes.
• Contract fulfillment and pre-contractual inquiries (Art. 6 Para. 1 S. 1 lit. b. GDPR) - The processing is necessary for the fulfillment of a contract, its contracting party the person concerned is, or is necessary to carry out pre-contractual measures which are carried out at the request of the person concerned.
• Legitimate interests (Art. 6 Para. 1 S. 1 lit. Interests of the person responsible or a third party required, unless the interests or fundamental rights and freedoms of the data subject, which require the protection of personal data, outweigh them.
National data protection regulations in Germany: In addition to the data protection regulations of the General Data Protection Regulation, national data protection regulations apply in Germany. This includes in particular the law on the protection against misuse of personal data during data processing (Federal Data Protection Act - BDSG). In particular, the BDSG contains special regulations on the right to information, the right to erasure, the right to object, the processing of special categories of personal data, processing for other purposes and transmission as well as automated decision-making in individual cases, including profiling. It also regulates data processing for the purposes of the employment relationship (Section 26 BDSG), in particular with regard to the establishment, implementation or termination of employment relationships and the consent of employees. Furthermore, state data protection laws of the individual federal states can be applied.

Safety measures

We take appropriate technical and organizational measures in accordance with the legal requirements, taking into account the state of the art, the implementation costs and the type, scope, circumstances and purposes of processing as well as the different probabilities of occurrence and the extent of the threat to the rights and freedoms of natural persons in order to guarantee a level of protection appropriate to the risk.
The measures include, in particular, securing the confidentiality, integrity and availability of data by controlling physical and electronic access to the data as well as the access, input and transfer that affect them , ensuring availability and their separation. Furthermore, we have set up procedures that ensure the exercise of data subject rights, the deletion of data and reactions to the threat to the data. Furthermore, we consider the protection of personal data already in the development or selection of hardware, software and procedures in accordance with the principle of data protection, through technology design and data protection-friendly default settings.
SSL encryption (https): To your via our online offer To protect transmitted data, we use SSL encryption. You can recognize such encrypted connections by the prefix https: // in the address line of your browser.

Transmission of personal data

As part of our processing of personal data, it may happen that the data is transmitted to other bodies, companies, legally independent organizational units or persons or they are disclosed to them. The recipients of this data can include, for example, service providers commissioned with IT tasks or providers of services and content that are integrated into a website. In such a case, we observe the legal requirements and, in particular, conclude corresponding contracts or agreements that serve to protect your data with the recipients of your data.

Data processing in third countries

Insofar as we process data in a third country (i.e. outside the European Union (EU), the European Economic Area (EEA)) or the processing in the context of the use of third-party services or the disclosure or transfer of data to other persons, offices or companies takes place, this is only done in accordance with the legal requirements.
Subject to express consent or contractually or legally required transmission, we process the data only in third countries with a recognized level of data protection, contractual obligation through so-called standard protection clauses of the EU Commission, in the presence of certifications or binding internal data protection regulations (Art. 44 bis 49 GDPR, information page of the EU Commission: https://ec.europa.eu/info/law/law-topic/data-protection/international-dimension-data-protection_de).

Provision of the online offer and web hosting

In order to be able to provide our online offer safely and efficiently, we use the services of one or more web hosting providers, from whose servers (or servers managed by them) the online offer can be accessed. For these purposes, we can use infrastructure and platform services, computing capacity, storage space and database services as well as security services and technical maintenance services use and communication. This regularly includes the IP address that is necessary in order to be able to deliver the content of online offers to browsers, and all entries made within our online offer or from websites The web hosting services used also include the sending, receiving and storage of emails. For these purposes, the addresses of the recipients and senders as well as other information relating to the sending of e-mails (e.g. the providers involved) and the content of the respective e-mails are processed. The aforementioned data can also be processed for the purpose of detecting SPAM. Please note that emails on the Internet are generally not sent in encrypted form. As a rule, e-mails are encrypted while they are being transported, but (if no so-called end-to-end encryption method is used) not on the servers from which they are sent and received. We cannot therefore accept any responsibility for the transmission path of the e-mails between the sender and the receipt on our server.
Collection of access data and log files: We ourselves (or our web hosting provider) collect data on every access to the server (so-called server log files). The server log files can include the address and name of the web pages and files accessed, the date and time of access, the amount of data transferred, notification of successful access, browser type and version, the user's operating system, referrer URL (the previously visited page) and, as a rule, IP Addresses and the requesting provider belong.
The server log files can be used on the one hand for security purposes, e.g. to avoid overloading the server (especially in the case of abusive attacks, so-called DDoS attacks) and on the other hand to prevent the Ensure the utilization of the server and its stability.
• Processed data types: content data (e.g. entries in online forms), usage data (e.g. websites visited, interest in content, access times), meta / communication data (e.g. device information, IP addresses) .
• Affected persons: users (eg website visitors, users of online services).
• Purposes of processing: provision u Our online offer and user-friendliness, provision of contractual services and customer service.
• Legal bases: Legitimate interests (Art. 6 para. 1 sentence 1 lit. f. GDPR).
Services used and service providers:
• 1 & 1 IONOS: hosting platform for e-commerce / websites; Service provider: 1 & 1 IONOS SE, Elgendorfer Str. 57, 56410 Montabaur, Germany; Website: https://www.ionos.de; Data protection declaration: https://www.ionos.de/terms-gtc/terms-privacy.
Zu den im Rahmen der Bereitstellung des Hostingangebotes verarbeiteten Daten können alle die Nutzer unseres Onlineangebotes betreffenden Angaben gehören, die im Rahmen der Nutzung und der Kommunikation anfallen. Hierzu gehören regelmäßig die IP-Adresse, die notwendig ist, um die Inhalte von Onlineangeboten an Browser ausliefern zu können, und alle innerhalb unseres Onlineangebotes oder von Webseiten getätigten Eingaben.
E-Mail-Versand und -Hosting: Die von uns in Anspruch genommenen Webhosting-Leistungen umfassen ebenfalls den Versand, den Empfang sowie die Speicherung von E-Mails. Zu diesen Zwecken werden die Adressen der Empfänger sowie Absender als auch weitere Informationen betreffend den E-Mailversand (z.B. die beteiligten Provider) sowie die Inhalte der jeweiligen E-Mails verarbeitet. Die vorgenannten Daten können ferner zu Zwecken der Erkennung von SPAM verarbeitet werden. Wir bitten darum, zu beachten, dass E-Mails im Internet grundsätzlich nicht verschlüsselt versendet werden. Im Regelfall werden E-Mails zwar auf dem Transportweg verschlüsselt, aber (sofern kein sogenanntes Ende-zu-Ende-Verschlüsselungsverfahren eingesetzt wird) nicht auf den Servern, von denen sie abgesendet und empfangen werden. Wir können daher für den Übertragungsweg der E-Mails zwischen dem Absender und dem Empfang auf unserem Server keine Verantwortung übernehmen.
Erhebung von Zugriffsdaten und Logfiles: Wir selbst (bzw. unser Webhostinganbieter) erheben Daten zu jedem Zugriff auf den Server (sogenannte Serverlogfiles). Zu den Serverlogfiles können die Adresse und Name der abgerufenen Webseiten und Dateien, Datum und Uhrzeit des Abrufs, übertragene Datenmengen, Meldung über erfolgreichen Abruf, Browsertyp nebst Version, das Betriebssystem des Nutzers, Referrer URL (die zuvor besuchte Seite) und im Regelfall IP-Adressen und der anfragende Provider gehören.
Die Serverlogfiles können zum einen zu Zwecken der Sicherheit eingesetzt werden, z.B., um eine Überlastung der Server zu vermeiden (insbesondere im Fall von missbräuchlichen Angriffen, sogenannten DDoS-Attacken) und zum anderen, um die Auslastung der Server und ihre Stabilität sicherzustellen.
• Verarbeitete Datenarten: Inhaltsdaten (z.B. Eingaben in Onlineformularen), Nutzungsdaten (z.B. besuchte Webseiten, Interesse an Inhalten, Zugriffszeiten), Meta-/Kommunikationsdaten (z.B. Geräte-Informationen, IP-Adressen).
• Betroffene Personen: Nutzer (z.B. Webseitenbesucher, Nutzer von Onlinediensten).
• Zwecke der Verarbeitung: Bereitstellung unseres Onlineangebotes und Nutzerfreundlichkeit, Erbringung vertragliche Leistungen und Kundenservice.
• Rechtsgrundlagen: Berechtigte Interessen (Art. 6 Abs. 1 S. 1 lit. f. DSGVO).
Used services and service providers:
• 1&1 IONOS: Hostingplattform für E-Commerce / Websites; Dienstanbieter: 1&1 IONOS SE, Elgendorfer Str. 57, 56410 Montabaur, Deutschland; Website: https://www.ionos.de; Datenschutzerklärung: https://www.ionos.de/terms-gtc/terms-privacy.

Registration, login and user account

Below you will find an overview of the legal bases of the GDPR, on the basis of which we process personal data. Please note that in addition to the provisions of the GDPR, national data protection requirements may apply in your or our country of residence or domicile. If more specific legal bases are relevant in individual cases, we will inform you of this in the data protection declaration.
• Consent (Art. 6 Para. 1 S. 1 lit. personal data concerning them are given for a specific purpose or several specific purposes.
• Contract fulfillment and pre-contractual inquiries (Art. 6 Para. 1 S. 1 lit. b. GDPR) - The processing is necessary for the fulfillment of a contract, its contracting party the person concerned is, or is necessary to carry out pre-contractual measures which are carried out at the request of the person concerned.
• Legitimate interests (Art. 6 Para. 1 S. 1 lit. Interests of the person responsible or a third party required, unless the interests or fundamental rights and freedoms of the data subject, which require the protection of personal data, outweigh them.
National data protection regulations in Germany: In addition to the data protection regulations of the General Data Protection Regulation, national data protection regulations apply in Germany. This includes in particular the law on the protection against misuse of personal data during data processing (Federal Data Protection Act - BDSG). In particular, the BDSG contains special regulations on the right to information, the right to erasure, the right to object, the processing of special categories of personal data, processing for other purposes and transmission as well as automated decision-making in individual cases, including profiling. It also regulates data processing for the purposes of the employment relationship (Section 26 BDSG), in particular with regard to the establishment, implementation or termination of employment relationships and the consent of employees. Furthermore, state data protection laws of the individual federal states can be applied.

Contact

When contacting us (e.g. via the contact form, email, telephone or via social media), the details of the inquiring person are processed insofar as this is necessary to answer the contact inquiries and any requested measures of contractual or pre-contractual relationships takes place to fulfill our contractual obligations or to answer (pre) contractual inquiries and otherwise on the basis of legitimate interests in answering inquiries.
• Processed data types: inventory data (e.g. names, addresses), contact details (e.g. e-mail, telephone numbers), content data (e.g. entries in online forms).
• Data subjects: communication partners.
• Purposes of processing: contact inquiries and communication.
• Legal bases: fulfillment of contracts and pre-contractual inquiries (Art . 6 Para. 1 S. 1 lit.b.DSGVO), Legitimate Interests (Art. 6 Para. 1 S. 1 lit.f. GDPR).

Newsletters and electronic notifications

We send newsletters, e-mails and other electronic notifications (hereinafter “newsletter”) only with the consent of the recipient or with legal permission. If the contents of the newsletter are specifically described when registering for the newsletter, they are decisive for the consent of the user. Incidentally, our newsletters contain information about our services and us.
We ask you to provide a name for the purpose of addressing you personally in the newsletter, or further information, if this is necessary for the purposes of the newsletter.
Double- Opt-in procedure: The registration for our newsletter takes place in a so-called double opt-in procedure. This means that after registration you will receive an email in which you will be asked to confirm your registration. This confirmation is necessary so that nobody can register with someone else's e-mail address. The registrations for the newsletter are logged in order to be able to prove the registration process in accordance with the legal requirements. This includes storing the time of registration and confirmation as well as the IP address. Changes to your data stored by the shipping service provider are also logged.
Deletion and restriction of processing: We can store the unsubscribed e-mail addresses for up to three years on the basis of our legitimate interests before we delete them in order to be able to prove a previously given consent. The processing of this data is limited to the purpose of a possible defense against claims. An individual request for deletion is possible at any time, provided that the former existence of a consent is confirmed at the same time. In the event of obligations to permanently observe contradictions, we reserve the right to store the e-mail address in a blacklist (so-called "blocklist") for this purpose alone.
The logging of the registration process is based on our legitimate interests for purposes the proof of its orderly process. Insofar as we commission a service provider to send e-mails, this is done on the basis of our legitimate interests in an efficient and secure dispatch system.
Notes on legal bases: The newsletter is sent on the basis of the consent of the recipient or, if consent is not required, on the basis of our legitimate interests in direct marketing, if and to the extent that this is permitted by law, e.g. in the case of advertising to existing customers. If we commission a service provider to send e-mails, this is done on the basis of our legitimate interests. The registration process is recorded on the basis of our legitimate interests in order to prove that it was carried out in accordance with the law.
Contents: Information about us, our services, promotions and offers.
Measurement of opening and click rates:
The newsletters contain a so-called "web beacon", ie a pixel-sized file that is retrieved from our server when the newsletter is opened or, if we use a shipping service provider, from its server. As part of this retrieval, technical information, such as information about the browser and your system, as well as your IP address and the time of retrieval, is initially collected.
This information is used for the technical improvement of our newsletter based on the technical data or the target groups and their reading behavior based on their retrieval locations (which can be determined with the help of the IP address) or the access times. This analysis also includes determining whether the newsletters are opened and when they are opened.

• Processed data types: inventory data (eg names, addresses), contact data (eg e-mail, telephone numbers), meta / communication data (eg device information, IP addresses), usage data (eg websites visited, interest in content, access times).
• Affected persons: communication partner.
• Purposes of processing: direct marketing (eg by e-mail or post).
• Legal basis: Consent (Art. 6 Para. 1 S. 1 lit. a. GDPR ), Legitimate interests (Art. 6 Para. 1 S. 1 lit. f. GDPR).
• Opposition option (opt-out): You can cancel the receipt of our newsletter at any time, ie revoke your consent or the further Object to receipt. You will find a link to cancel the newsletter either at the end of each newsletter or you can use one of the contact options given above, preferably e-mail.
Services and service providers used:
• Mailchimp: E-mail marketing -Platform; Service provider: "Mailchimp" - Rocket Science Group, LLC, 675 Ponce De Leon Ave NE # 5000, Atlanta, GA 30308, USA; Website: https://mailchimp.com; Data protection declaration: https://mailchimp.com/legal/privacy/; Standard contractual clauses as the basis for processing in the USA: https://mailchimp.com/legal/data-processing-addendum/; special security measures: https://mailchimp.com/help/Mailchimp-european-data-transfers/.

Advertising communication via email, post, fax or telephone

We process personal data for the purposes of advertising communication, which can take place via various channels, such as e-mail, telephone, post or fax, in accordance with legal requirements.
The recipients have the right to revoke their consent at any time to object to advertising communication at any time. After revocation or objection, we can store the data required to prove consent for up to three years on the basis of our legitimate interests before we delete them. The processing of this data is limited to the purpose of a possible defense against claims. An individual request for deletion is possible at any time, provided that the previous consent is confirmed at the same time.
• Processed data types: inventory data (eg names, addresses), contact details (eg e-mail, telephone numbers).
• Affected persons: communication partners .
• Purposes of processing: direct marketing (e.g. by email or post).
• Legal bases: Consent (Art. 6 Para. 1 S. 1 lit. a. GDPR), legitimate interests (Art. 6 Para. 1 S. 1 lit.f.DSGVO).

Polls and surveys

Thepolls and surveys carried out by us (hereinafter "surveys") are evaluated anonymously. Personal data is only processed to the extent that this is necessary for the provision and technical implementation of the surveys (e.g. processing of the IP address in order to display the survey in the user's browser or to allow the survey to be resumed using a temporary cookie (session cookie) enable) or users have consented.
Notes on legal bases: If we ask the participants for consent to the processing of their data, this is the legal basis for the processing, otherwise the processing of the participants' data is based on our legitimate interests in the implementation an objective survey.
• Processed data types: contact data (e.g. e-mail, telephone numbers), content data (e.g. entries in online forms), usage data (e.g. websites visited, interest in content, access times), meta / communication data (e.g. device Information, IP addresses).
• Data subjects: communication spartner.
• Purposes of processing: contact inquiries and communication, direct marketing (e.g. by e-mail or post).
• Legal bases: Consent (Art. 6 Para. 1 S. 1 lit. a. GDPR), legitimate interests (Art. 6 Para. 1 S. 1 lit. f. GDPR) .

Online marketing

We send newsletters, e-mails and other electronic notifications (hereinafter “newsletter”) only with the consent of the recipient or with legal permission. If the contents of the newsletter are specifically described when registering for the newsletter, they are decisive for the consent of the user. Incidentally, our newsletters contain information about our services and us.
We ask you to provide a name for the purpose of addressing you personally in the newsletter, or further information, if this is necessary for the purposes of the newsletter.
Double- Opt-in procedure: The registration for our newsletter takes place in a so-called double opt-in procedure. This means that after registration you will receive an email in which you will be asked to confirm your registration. This confirmation is necessary so that nobody can register with someone else's e-mail address. The registrations for the newsletter are logged in order to be able to prove the registration process in accordance with the legal requirements. This includes storing the time of registration and confirmation as well as the IP address. Changes to your data stored by the shipping service provider are also logged.
Deletion and restriction of processing: We can store the unsubscribed e-mail addresses for up to three years on the basis of our legitimate interests before we delete them in order to be able to prove a previously given consent. The processing of this data is limited to the purpose of a possible defense against claims. An individual request for deletion is possible at any time, provided that the former existence of a consent is confirmed at the same time. In the event of obligations to permanently observe contradictions, we reserve the right to store the e-mail address in a blacklist (so-called "blocklist") for this purpose alone.
The logging of the registration process is based on our legitimate interests for purposes the proof of its orderly process. Insofar as we commission a service provider to send e-mails, this is done on the basis of our legitimate interests in an efficient and secure dispatch system.
Notes on legal bases: The newsletter is sent on the basis of the consent of the recipient or, if consent is not required, on the basis of our legitimate interests in direct marketing, if and to the extent that this is permitted by law, e.g. in the case of advertising to existing customers. If we commission a service provider to send e-mails, this is done on the basis of our legitimate interests. The registration process is recorded on the basis of our legitimate interests in order to prove that it was carried out in accordance with the law.
Contents: Information about us, our services, promotions and offers.
Measurement of opening and click rates:
The newsletters contain a so-called "web beacon", ie a pixel-sized file that is retrieved from our server when the newsletter is opened or, if we use a shipping service provider, from its server. As part of this retrieval, technical information, such as information about the browser and your system, as well as your IP address and the time of retrieval, is initially collected.
This information is used for the technical improvement of our newsletter based on the technical data or the target groups and their reading behavior based on their retrieval locations (which can be determined with the help of the IP address) or the access times. This analysis also includes determining whether the newsletters are opened and when they are opened.

Used services and service providers:

• Google Analytics: online marketing and web analysis; Service provider: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, parent company: Google LLC, 1600 Amphitheater Parkway, Mountain View, CA 94043, USA; Website: https://marketingplatform.google.com/intl/de/about/analytics/; Data protection declaration: https://policies.google.com/privacy; Opposition option (opt-out): Opt-out plug-in: https://tools.google.com/dlpage/gaoptout?hl=de, settings for displaying advertisements: https://adssettings.google.com/authenticated.

Rating platforms

We take part in evaluation processes in order to evaluate, optimize and advertise our services. If users rate us via the rating platforms or processes involved or otherwise provide feedback, the general terms and conditions or conditions of use and the data protection notices of the providers also apply. As a rule, the evaluation also requires registration with the respective provider.
In order to ensure that the evaluating persons have actually used our services, with the consent of the customer, we transmit the data required for this with regard to the customer and the service used to the respective evaluation platform (including name, email Address and order number or article number). This data is used solely to verify the authenticity of the user.
• Processed data types: contract data (e.g. subject matter of the contract, duration, customer category), usage data (e.g. websites visited, interest in content, access times), meta / communication data (e.g. device Information, IP addresses).
• Affected persons: customers, users (eg website visitors, users of online services).
• Purposes of processing: feedback (eg collecting feedback via online form).
• Legal basis: Consent (Art. 6 Para. 1 S. 1 lit. a. GDPR), legitimate interests (Art. 6 Para. 1 S. 1 lit. f. GDPR).

Presence in social networks (social media)

We maintain an online presence within social networks and in this context process user data in order to communicate with the users who are active there or to offer information about us.
We point out that user data is processed outside of the European Union can be. This can result in risks for the users, for example because the enforcement of the rights of the users could be made more difficult.
Furthermore, the data of the users within social networks are usually processed for market research and advertising purposes. For example, usage profiles can be created on the basis of user behavior and the resulting interests of the users. The usage profiles can in turn be used, for example, to place advertisements inside and outside the networks that presumably correspond to the interests of the users. For these purposes, cookies are usually stored on the users' computers, in which the usage behavior and the interests of the users are stored. Furthermore, data can also be stored in the usage profiles regardless of the devices used by the users (especially if the users are members of the respective platforms and are logged in to them). Out) we refer to the data protection declarations and information provided by the operators of the respective networks.
Also in the case of requests for information and the assertion of data subject rights, we point out that these can be most effectively asserted with the providers. Only the providers have access to the data of the users and can take appropriate measures and provide information directly. If you still need help, you can contact us.
Facebook: We are together with Facebook Ireland Ltd. responsible for the collection (but not the further processing) of data from visitors to our Facebook page (so-called "fan page"). This data includes information about the types of content users view or interact with, or the actions they take (see “Things You and Others Do and Provide” in the Facebook Data Policy: https: // www.facebook.com/policy), as well as information about the devices used by the users (e.g. IP addresses, operating system, browser type, language settings, cookie data; see under "Device information" in the Facebook data policy declaration: https://www.facebook.com/policy). As explained in the Facebook data policy under “How do we use this information?”, Facebook also collects and uses information to provide analysis services, so-called “page insights”, for website operators so that they can obtain information about how people use their pages and interact with the content associated with them. We have concluded a special agreement with Facebook ("Information on Page Insights", https://www.facebook.com/legal/terms/page_controller_addendum), which regulates in particular which security measures Facebook must observe and which Facebook itself has agreed to fulfill the rights of the data subject (ie users can, for example, send information or deletion requests directly to Facebook). The rights of users (in particular to information, deletion, objection and complaint to the competent supervisory authority) are not restricted by the agreements with Facebook. Further information can be found in the "Information on page insights" (https://www.facebook.com/legal/terms/information_about_page_insights_data).
• Processed data types: contact details (e.g. e-mail, telephone numbers), content data ( e.g. entries in online forms), usage data (e.g. websites visited, interest in content, access times), meta / communication data (e.g. device information, IP addresses).
• Affected persons: users (e.g. website visitors, users of online services) .
• Purposes of processing: contact requests and communication, feedback (eg collecting feedback via online form), marketing.
• Legal basis: Legitimate interests (Art. 6 Para. 1 S. 1 lit. f. GDPR ).
Services and service providers used:
• Instagram: Social network; Service provider: Instagram Inc., 1601 Willow Road, Menlo Park, CA, 94025, USA, parent company: Facebook, 1 Hacker Way, Menlo Park, CA 94025, USA; Website: https://www.instagram.com; Data protection declaration: https://instagram.com/about/legal/privacy.
• Facebook: social network; Service provider: Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbor, Dublin 2, Ireland, parent company: Facebook, 1 Hacker Way, Menlo Park, CA 94025, USA; Website: https://www.facebook.com; Data protection declaration: https://www.facebook.com/about/privacy; Opposition option (opt-out): Settings for advertisements: https://www.facebook.com/adpreferences/ad_settings (login to Facebook is required).
• LinkedIn: Social network; Service provider: LinkedIn Ireland Unlimited Company, Wilton Place, Dublin 2, Ireland; Website: https://www.linkedin.com; Data protection declaration: https://www.linkedin.com/legal/privacy-policy; Opposition option (opt-out): https://www.linkedin.com/psettings/guest-controls/retargeting-opt-out.

Plugins and embedded functions as well as content

We integrate functional and content elements into our online offer that are obtained from the servers of their respective providers (hereinafter referred to as "third-party providers"). This can be, for example, graphics, videos or city maps (hereinafter uniformly referred to as “content”) -Address that could not send the content to their browser. The IP address is therefore required for the display of this content or functions. We strive to only use content whose respective providers only use the IP address to deliver the content. Third-party providers can also use so-called pixel tags (invisible graphics, also known as "web beacons") for statistical or marketing purposes. The "pixel tags" can be used to evaluate information such as visitor traffic on the pages of this website. The pseudonymous information can also be stored in cookies on the user's device and contain, among other things, technical information about the browser and operating system, the websites to be referred to, the time of visit and other information about the use of our online offer, as well as being linked to such information from other sources.
Notes on legal bases: If we ask users for their consent to the use of third-party providers, the legal basis for processing data is consent. Otherwise, user data will be processed on the basis of our legitimate interests (i.e. interest in efficient, economical and recipient-friendly services). In this context, we would like to draw your attention to the information on the use of cookies in this data protection declaration.
• Processed data types: usage data (e.g. websites visited, interest in content, access times), meta / communication data (e.g. device information, IP addresses).
• Affected persons: users (e.g. website visitors, users of online services ).
• Purposes of processing: Provision of our online offer and user-friendliness, provision of contractual services and customer service.
• Legal bases: Legitimate interests (Art. 6 Para. 1 S. 1 lit. f. GDPR).
Services and service providers used:
• Google Fonts: We integrate the fonts (“Google Fonts”) from the provider Google, whereby the user data is used solely for the purpose of displaying the fonts in the user's browser. The integration takes place on the basis of our legitimate interests in a technically secure, maintenance-free and efficient use of fonts, their uniform representation and taking into account possible licensing restrictions for their integration. Service provider: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, parent company: Google LLC, 1600 Amphitheater Parkway, Mountain View, CA 94043, USA; Website: https://fonts.google.com/; Privacy Policy: https://policies.google.com/privacy.
• MyFonts: Fonts; Data processed as part of the font retrieval: the identification number of the web font project (anonymized), the URL of the licensed website, which is linked to a customer number in order to identify the licensee and the licensed web fonts, and the referrer URL; the anonymized web font project identification number is stored in encrypted log files with such data for 30 days in order to determine the monthly number of page views; After such an extraction and storage of the number of page views, the log files are deleted; Service provider: Monotype Imaging Holdings Inc., 600 Unicorn Park Drive, Woburn, Massachusetts 01801, USA; Website: https://www.myfonts.co; Data protection declaration: https://www.myfonts.com/info/legal/#Privacy.

Comments

When visitors write comments on the website, we collect the data that is displayed in the comment form, as well as the visitor's IP address and the user agent string (this is used to identify the browser) to support spam detection.

An anonymized string of characters (also called a hash) can be created from your email address and sent to the Gravatar service to check whether you are using it. You can find the data protection declaration of the Gravatar service here: https://automattic.com/privacy/. After your comment has been approved, your profile picture is publicly visible in the context of your comment.

Deletion of data

The data processed by us will be deleted in accordance with the legal requirements as soon as the consent permitted for processing is revoked or other permissions are no longer applicable (e.g. if the purpose of processing this data is no longer applicable or is not required for the purpose).
If the data are not deleted because they are required for other and legally permissible purposes, their processing will be limited to these purposes. This means that the data is blocked and not processed for other purposes. This applies, for example, to data that must be kept for commercial or tax law reasons or whose storage is necessary to assert, exercise or defend legal claims or to protect the rights of another natural or legal person.
Our data protection information can also provide further information for the storage and deletion of data that have priority for the respective processing.

Change and update of the data protection declaration

We ask you to inform yourself regularly about the content of our data protection declaration. We will adapt the data protection declaration as soon as the changes to the data processing carried out by us make this necessary. We will inform you as soon as the changes require your cooperation (e.g. consent) or other individual notification.
If we provide addresses and contact information of companies and organizations in this data protection declaration, please note that the addresses are about can change the time and ask to check the information before contacting us.

Rights of data subjects

As a data subject, you have various rights under the GDPR, which arise in particular from Art. 15 to 21 GDPR:
• Right of objection: You have the right to object at any time to the processing of the To object to personal data relating to you that is based on Article 6 (1) (e) or (f) GDPR; this also applies to profiling based on these provisions. If the personal data relating to you are processed in order to operate direct mail, you have the right to object at any time to the processing of the personal data relating to you for the purpose of such advertising; this also applies to profiling insofar as it is related to such direct mail.
• Right of revocation for consent: You have the right to revoke your consent at any time.
• Right to information: You have the right to confirm this request whether the relevant data is processed and for information about this data as well as for further information and a copy of the data in accordance with the legal requirements to request the correction of incorrect data concerning you.
• Right to deletion and restriction of processing: In accordance with the legal requirements, you have the right to request that the data concerning you be deleted immediately or, alternatively, in accordance with the legal requirements Requirements to demand a restriction of the processing of the data.
• Right to data portability it: You have the right to receive data concerning you that you have provided to us in accordance with the legal requirements in a structured, common and machine-readable format or to request that it be transmitted to another person responsible.
• Complaint to the supervisory authority: Without prejudice to any other administrative or judicial remedy, you have the right to lodge a complaint with a supervisory authority, in particular in the Member State of your habitual residence, your place of work or the place of the alleged infringement, if you are of the opinion that the processing of your personal data is contrary to the Violates the requirements of the GDPR.

Definitions of terms

This section gives you an overview of the terms used in this data protection declaration. Many of the terms are taken from the law and primarily defined in Art. 4 GDPR. The legal definitions are binding. In contrast, the following explanations are primarily intended to aid understanding. The terms are sorted alphabetically.
• IP masking: “IP masking” is a method in which the last octet, ie the last two digits of an IP address, is deleted to make up the IP address can no longer be used to uniquely identify a person. IP masking is therefore a means of pseudonymising processing procedures, especially in online marketing
• Personal data: "Personal data" are all information that relates to an identified or identifiable natural person (hereinafter "data subject"); A natural person is regarded as identifiable who can be identified directly or indirectly, in particular by means of assignment to an identifier such as a name, an identification number, location data, an online identifier (e.g. cookie) or one or more special features, which express the physical, physiological, genetic, psychological, economic, cultural or social identity of this natural person.
• Profiles with user-related information: The processing of "profiles with user-related information", or "profiles" for short includes any type of automated processing of personal data, which consists of using this personal data to determine certain personal aspects, that relate to a natural person (depending on the type of profile creation, different information regarding demographics, behavior and interests, such as the interaction with websites and their content, etc.) can be analyzed, evaluated or predicted (e.g. the interests in certain content or products, the click behavior on a website or the whereabouts). Cookies and web beacons are often used for profiling purposes.
• Responsible: The “responsible” is the natural or legal person, authority, institution or other body that alone or jointly with others decides on the purposes and means of processing personal data.
• Processing: “Processing” is any process carried out with or without the help of automated processes or any such series of processes in connection with personal data. The term goes far and includes practically every handling of data, be it the collection, evaluation, storage, transmission or deletion.

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