To differentiate between the two variants, the following applies in principle: If the customer pays for the placement of his spot on the Internet, this corresponds to the category "Internet Spot 1" mentioned here. This consideration also answers the question of whether the usage rights for Austria and / or Switzerland have to be acquired.

If a separate page is created for the product, this also corresponds to the “Internet Spot 1” category mentioned here. Example: www. [Main page] .de with a spot that starts directly. Created in a subpage (e.g. www. [Main page] .de / Keksriegel.html), this corresponds to the "Internet Spot 2" category. Acquiring the rights for several countries would not be necessary in this example.

YouTube or Vimeo link

A pre-roll or interruption spot (PreRoll, MidRoll, PostRoll) is regularly remunerated according to the market survey carried out by us according to the category "Internet Spot 1". In individual cases, it can be checked whether a video is only available on YouTube / Vimeo or similar. is hosted. In such cases, in practice, remuneration is regularly paid in accordance with the "Internet Spot 2" category. "

Individualised commercials on the Internet

This includes the possibility of adding a company's internal payoff line to a TV or Internet commercial (in the picture), in order to send it as a link to the customer, for example ("Your TUI office in Sample Street 1, in Sample City"), virtually as an extension but without a foreseeable number. This possibility is compensated with another 100% according to the catchment area, in addition to the Internet utilisation.TUI office in Musterstraße 1, in Musterstadt! ") Quasi like an extension, only without a foreseeable number, this possibility is compensated with another 100% according to the catchment area, in addition to the Internet utilization.
Cinema